Capri-Sun Faces Class Action Over ‘All Natural Ingredients’ Claim

Kraft Heinz Food Company is facing a class action lawsuit alleging it falsely advertises that its Capri-Sun juice pouches contain only natural ingredients.

Capri-Sun Class Action Overview

Who: Plaintiff Alyssa Flexer filed a class action lawsuit against Kraft Heinz Food Company.

Why: Flexer claims Kraft Heinz falsely advertises its Capri-Sun juice pouches as containing all natural ingredients.

Where: The class action was filed in federal court in New York.

Allegations Against Kraft Heinz

According to the lawsuit, Capri-Sun juice pouches contain citric acid, a synthetic ingredient, despite Kraft Heinz’s advertising of the product as made with "all natural ingredients."

Flexer argues Kraft Heinz profits “enormously” from misleading consumers who prefer natural products, and that she would not have purchased Capri-Sun juice pouches, or would have paid less for them, had she known they contained synthetic ingredients.

Claims and Legal Action

The lawsuit accuses Kraft Heinz of unjust enrichment, breach of express warranty, and violations of New York General Business Law.

Flexer seeks to represent a nationwide class and a New York subclass of consumers who purchased Capri-Sun juice pouches for personal, family, or household use.

She demands a jury trial and is seeking monetary relief, including compensatory, statutory, and punitive damages, as well as changes to Capri-Sun’s labeling claims.

Case Information

The Capri-Sun class action lawsuit is Alyssa Flexer v. Kraft Heinz Food Company, Case No. 1:25-cv-00414, in the U.S. District Court for the Eastern District of New York.